Are you looking for the best funnel builder software for your business? Do you want to create a high-converting funnel or landing page to get leads and increase your sales?
With so many funnel builders out there it can be difficult to make a choice without feeling like you are missing out. But on the bright side, with so many options available companies are pushed to offer more features and benefits at more competitive prices.
The truth is there is more than one great funnel builder and it will all depend on your purposes so in this article I will tell you which ones are my favorite for each specific case.
In this article, I will give you the details on over ?? tools with their features, benefits, and prices to show you the right choice for your business.
We will reveal which one is the best sales funnel builder for collecting leads, sell physical or digital products, increase your profits, automate sales, host webinars, courses, and managing affiliates.
Even most importantly, a funnel builder that helps you create a complete funnel in minutes no matter your experience.
So let’s get started!
- 1. Best Overall Funnel Builder: Clickfunnels
- 2. Runner up Sales Funnel builder: Kartra
- 3. Best Budget Sales Funnel Builder: GetResponse
- 4. Free Sales Funnel Builder: GrooveFunnels
- 5. Best Funnel Builder for WordPress: Thrive Themes
- 6. Best Landing Page Builder: LeadPages
What is a funnel builder?
If you are looking to build your sales funnel, you know how important a funnel builder is to make things easier and more efficient.
But what exactly is a sales funnel builder or also called sales funnel software?
To put it simply, a funnel builder is a software that allows you to create, automate, and integrate all the necessary pieces for your online business.
Without a funnel builder, it would take a lot more time, work, and money to create something similar to what a funnel builder can do quickly and easily.
Sales funnel builders also allow anyone without any prior knowledge of programming or design to have a complete funnel running in a matter of hours.
Without funnel builders, you’d need to hire someone to code your funnel from scratch and integrate all the different applications together.
Even worst, in that case, you’d have to deal with a lot of different software and support centers if something wouldn’t work. They most likely wouldn’t be able to help completely since they only control one side of things.
As you can see, funnel builders are amazing tools that facilitate people from all levels and background to design a complete sales funnel for a business in one place.
Why are sales funnels important?
Without going into the depth of what sales funnels are, I just want to summarize that a sales funnel is the process any customer goes from being exposed to an offer from the first time, to making a purchase and becoming loyal customers.
Sales funnels exist for every business whether they have been intentionally designed or not. So what is the importance of having a thoughtfully created sales funnel?
- While a sales funnel is a path that exists whether you have intentionally created it or not, a well-structured sales process created higher conversion, massive growth, and long term success in business
- Sales funnels are based on the premise that most of the visitors that come to your website are not ready to buy but you can convince them to give away their contact information by offering valuable content in exchange.
- Finally, the average attention window visitors have when coming to your site, before deciding to leave, is 8 seconds. By minimizing bounce rates and eliminating all forms of exits and multiple menus you have more chances to persuade them to stick around.
This is one of many reasons why a sales funnel builder is needed to help you accomplish this in no fast time.
What to look for when choosing a funnel bulder?
1. Features
Looking at a sales funnel builder features might seem like the obvious first steps when you are trying to choose the right software for you. But with so many features it can get overwhelming and you might lose sight of those that are the most important for your business.
Some key features I suggest to consider are:
- Limits: Some funnel builders will have a maximum of pages, funnels, and contacts you can have with your plan. The most standard plans will usually come with a limit and they will increase as the price does and some premium prices might come with unlimited assets so make sure to consider what your business needs are.
- Email Software: Email automation is a key part of a sales funnel. We tried to get the visitor’s email on the first contact so that we can follow up with them and guide them through the next stages of our funnel via email so you can’t really build a sales funnels without it. Some funnel builders will have an email software included in some plans, some in all plans and some will need to work with a third-party app.
- Storage: For most types of funnels you won’t need any storage space but if you are planning to host an online course or membership site with lots of videos this might be a key factor for you. If your funnel builder doesn’t offer storage you can always use a free service like Vimeo but that tends to come with restrictions.
2. Integrations
The main purpose of funnels is to be an all-in-one solution eliminating the need to have separeate platforms.
However, even funnel builders have their limits and there’ll always be a third-party app you’ll need to integrate for an specific task depending on your business.
It could be a fulfillment app is you are doing ecommerce, a different payment gateway than the ones included, a webinar app, etc.
This is completely normal however not all funnel builders integrate with every app out there since it requieres an extra effort on both sides to offer that option.
When you choose your funnel builder make sure it integrates with any other apps you are planning to use to save you some troubles later.
3. Education
Another important aspect of a sales funnel builder is how much educational material they have available.
Having the right training and tutorials available is essential when you are first starting to use a software without any previous experience.
When you are choosing a funnel builder, make sure they have enough information to help you navigate their software and keep moving forward without any issues.
4. Reputation
While you might not care too much about a company’s reputation, a company that has been in the market for a good time and has proven to be reliable can have an actual impact on your business.
You will be able to find a lot more videos, blog posts and tutorial on how to do something with a software that has been on the market for 10 years than for one that has been launched last month.
In the same way, a well-established company will probably have more integrations available since other platforms know it has a significant amount of users and they wanna work with them.
5. Support
An efficient and quick support center will make a huge impact in your business. You don’t want to wait a week when you are stuck with an issue or having to hire someone to help you when you are already paying for a funnel builder with support included.
Most sales funnel software nowadays have a support center as default but you want to consider it is a fast and reliable one.
6. Price
Last but not least is the price. I am aware this is a determining factor for a lot of people so I wouldn’t want to leave it out.
While you obviously have to choose a funnel builder that is inside your budget I’d advice you to be careful and think long time.
Most new funnel software are trying to lure people in by offering a low entry price but they tie it to a small number of contacts.
Eventually, the goal of your business is to grow and to increase your leads so you will end up paying the same as with other pricer software and getting less of the benefits.
Make sure to think long term and considering that your business you grow along with your software needs.
Funnel Builder vs. Landing Page Builder vs. Email Software
Before getting started with my picks for the best funnel builders out there, it is important to mention that many times Funnel builders and mixed in the same category with Landing Page Builder and Email Software.
While they can all share some features and people use them interchangeably, they also have important differences that are necessary to consider when making a choice.
- A funnel builder is the only one of the three that will allow you to actually build a complete sales funnel with many pages, upsells, front and back-end offers. etc.
- Landing Page Builder, as the name implies, only allows for stand-alone pages. This means you can not build a complete sales funnel with them but they work if you only want an opt-in or squeeze page.
- Finally, some email software currently are offering page building feature which is more similar to a landing page software than a funnel builder but sometimes wrongly marketed as one.
In this list I’d feature my pick for the best sales funnel builder as well as for this alternatives if they happen to be better for your needs.
Best Sales Funnel Builder Software
1. Best Overall Funnel Builder: Clickfunnels
ClickFunnels is probably the most famous funnel builder out there and is not in vain. It was the first funnel building software to come out and it revolutionized the way of doing online marketing.
Its founder Russell Brunson did not only came up with the Clickfunnels software but he also created a whole funnel strategy as a variation of traditional sales funnels.
Not only that but contrary to all other funnel builders, it is the only one who runs all its business on the its own software. Talk about confidence. Since it was first launched in 2014, ClickFunnels has turned into a $100 million a year business and they just crossed over 115,000 active members as of May, 2020.
With Clickfunnels you can build landing pages, sales pages, create webinars, write sales scripts, build online courses, create membership sites, manage affiliates, and more.
But my favorite part about Clickfunnels besides the great software is that they do not only teach you the technical part of building a funnel but they are experts in digital marketing and will teach you how to create an online business from scratch if you need to.
ClickFunnels Features
- Drag-and-Drop sales funnel builder
ClickFunnels interface consists of an easy drag-and-drop builder where you can design a page in minutes by simply dragging the element you need.
- Pre-built funnel templates
ClickFunnels provides you with many pre-built funnel templates for whatever your needs are whether you are trying to create an opt-in page, a webinar, or a complete sales funnel. This allows you to easily customize the template to your business and have them done quickly even if you have no sales funnel building knowledge.
- Split Testing
With literally one click, you can create a duplicate version of your current page to modify one element like the text, colors, images, etc. and see which one performs better. This will allow you to continuously optimize your funnels to increase conversion and overall profits.
- Analytics
With Clickfunnels you can see the statistics of your whole funnel to quickly visualize your opt-in and conversion rate. This allows you to have a whole picture of your funnels and see where you have space for improvement.
- Shared funnels
This Clickfunnels exclusive feature allows you to send a complete funnel with a link. The person who receives the link will be able to install the link directly in their Clickfunnels account. The same way if someone shares a funnel with you, you can use instantly get it to your account and use it for your business.
- Membership site
You can create membership sites and gives customer exclusive and restricted access to your content depending on their membership status.
- Integrated email automation
‘Follow-Up funnels’ is the name of Clickfunnels built-in email software that lets you follow up with your contacts and send emails based on their actions inside your funnel.
The best part of this feature is that it has UNLIMITED contacts and emails. Something no other software offers.
- Affiliate management software
Clickfunnel Affiliate Platform is called ‘Backpack’ and it lets you create and manage an affiliate program of your own which is the easiest and safest way to increase your sales.
- FunnelFlix
FunnelFlix on its own is reason enough to declare Clickfunnels the best funnel builder. It is a collection of over a dozen marketing training and courses by industry-leading experts.
This are training bu Russell Brunson himself and his mentors like Tony Robbins who he paid to be able to white label.
By being a Clickfunnels user you get access to this amazing content FOR FREE.
- Community
While not a feature of the software itself, Clickfunnels community and philosophy would make me chose it over other software at any time. They have a huge Facebook group with the highest engagement, yearly events, and awards to recognize their users success.
ClickFunnels Pricing
Clickfunnels has two pricing plans after the 14-DAYS FREE TRIAL.
- The Standard plan which is priced at $97 per month
- The Platinum plan which goes for $297 per month
Clickfunnels Pros
- Complete all-in-one solution
- Easy drag-and-drop-builder
- A comprehensive library of trainings
- Most prestigious tool in the market
- Integrated email automation
- Funnel Templates
- Unlimited email contacts
Clickfunnels Cons
- Expensive for beginners
2. Runner up Sales Funnel builder: Kartra
The second spot in the list goes to Kartra.
Kartra is also an amazing funnel builder with as many features as Clickfunnels (and a couple more). It is a great all-in-one software that offers almost every functionality you need as a business owner.
The features and prices are very similar so when it comes down to choosing between the two of them it can come to a matter of preferences, but here are the main differences:
- Kartra offers hosting space for videos and a help desk feature that Clickfunnels doesn’t have.
- Clickfunnels has against it, is the training materials, the community, and prestige. I also find the Clickfunnels interface to be more simple but it can be subjective.
- Kartra offers email integration from its cheaper $99 plan while Clickfunnels only includes it on its premium $297 plan.
- While Clickfunnels has unlimited contacts on its $297 plans, Kartra’s $299 plan has a 25, 0000 contacts limit and its $499 plan has a 50,000 contacts limit.
Kartra Funnel Software features
- Done for you campaigns
As the name suggests, Kartra’s ‘Done for You’ campaigns offers you plug-and-play templates that include complete with pre-written copy, pre-made pages, preset automation, and more – that you can easily customize to fit your brand in no time.
These have been created by world-class marketers and they are always uploading new ones. Some of the ready-made campaigns include:
- List-Builder Campaign
- Quick Launch Campaign
- Book Funnel Campaign
- The eShop Campaign
- MasterClass Campaign
- Hosts videos
With Kartra you do not need to host your videos on other platforms like Youtube or Vimeo. They offer an inbuilt video hosting solution where you can host all the videos you want to use for your funnels and online courses.
- Helpdesk
The Kartra Helpdesk is inbuilt ticket support and customer management tool. It includes a ticket system and knowledge base management system so you can help your customers at multiple levels.
- Kartra Calendar
You can use Kartra’s calendar feature for booking events and managing appointments with clients and customers.
- Drag-and-drop builder
If you don’t want to use Kartra’s campaigns you can also start your own funnels and pages from scratch and use their drag-and-drop builder.
- Membership sites
With Kartra’s membership feature, you can build a membership-based site and deliver your content to authorized members. You can also display your user’s progress as they go through your course or training.
- Affiliate management tool
Kartra also offers a built-in affiliate management system so you can assign affiliates, commissions and manage payouts.
They also have an affiliate marketplace where you can display your product and let marketers apply to promote it for you.
Kartra Pricing
Kartra offers you a trial period of 14 days for 1$ after which you can choose between any of its pricing plans:
- Starter Plan for $99 per month (Up to – 2,500 contacts)
- Silver Plan for $199 per month (Up to – 12,500 contacts)
- Gold Plan for $299 per month (Up to – 25,000 contacts)
- Platinum Plan for $499 per month (Up to – 50,000 contacts)
Kartra Pros
- Complete all-in-one solution
- Plug-and-play campaigns
- Integrated email automation
- Videos hosting and helpdesk
Kartra Cons
- Expensive for beginners
- It gets more expensive as your business/list grows
3. Best Budget Sales Funnel Builder: GetResponse
If you are looking for the best funnel builder but can not afford Clickfunnels or Kartra, then GetResponse might be a solution for you.
While it has limited features and you can not do the same than with a complete sales funnel software, it is a good alternative for the price.
Get response started as an email automtion software so that is for what it is most know on the digital marketing world.
However, they have now added a bunch of cool features on the funnel building’ area that make it one of the best funnel builder/ email software integrated tools out there.
So let’s take a look at GetResponse’s feature and what you can do with them.
GetResponse Features
- Integrated email software
Some funnel builders have email software integrated, in the case of GetResponse is the other way around. It staretedas an email automation and added a funnel building tool later on. No matter. the order, the result is similar, you get an integrated tool with email software and sales funnel building all-in-one.
Since email marketing is GetResponse’s expertise, you can carry out advanced email marketing activities than other funnel building software do not offer.
Furthermore, it has lots of email templates included and a high your deliverability rate which is essential for the long term success of your business.
- GetResponse Autofunnel
Autofunnel is GetResponse’s funnel building tool. As the name implies, it allows you to create a fully automated marketing funnel with opt-in page, email follow-up, sales page, webinars and thank you pages.
You can choose between any of the ready-made templates to sell your products, recover abandoned orders, and convert customers. It also includes lead scoring and segmentation.
On the other hand, this funnel building software has some limitations since you can not add upsells, downsells or order bumps which are pretty important for a profitable business.
- Page Templates
A regular in the industry but GetResponse also includes opt-in and sales pages that you can easily customizable in a couple of minutes.
- Ecommerce store
GetResponnse store feature lets you integrate your emcommerce store easily with just a couple of clicks.
You can integrate stores from third-party apps like Shopify, eBay or Woocomerce or you can create your own by adding your own products and integrating your payment processor.
- Team management
If you work for a number of clients or have a team working for you, GetResponse Team feature let;s you ve give them quick access to your GetResponse account with their individual logins ta unique set of permissions and access levels.
- CRM
You can use GetResponse CRM to get deeper insights into your leads. You can see your entire sales process at a glance so you can easily spot opportunities, build lasting customer relationships, and nurture new leads.
Plus, you can set your own stages to match your business processes and sales funnel.
GetResponse Pricing (after free trial)
- The Basic plan of $15/mo
- Essential plan of $49/mo
- Professional plan of $99/mo
- Enterprise plan of $1,199/mo
Note: Prices vary by number of contacts you can have any plan with a different contact number and the price will be different.
GetResponse Pros
- Cheaper startup price
- Email integration from the cheapest plan.
- Automated sales funnels
- Advanced email features
- High deliverability
GetResponse Cons
- It gets more expensive as your business/list grows
- No order bumps, one-click upsells and downsells
- Limited templates
- No affiliate management tool
- No membership site feature
4. Free Sales Funnel Builder: GrooveFunnels
Looking for a free funnel builder? Then GrooveFunnels is for you. This funnel builder is the newest software in the market and at the moment they are running a 100% free lifetime deal.
Groovefunnels is co-founded by Mike Filsaime who also created Kartra, EverWebinar, and WebinarJam so while it is new in the market is has some reputation in its favor.
Not only that but GrooveFunnels is an all-in-one funnel building platform containing a range of apps that are all designed to help you market, sell, and promote your business.
So what is the catch?
Well, to begin with they’re still in beta mode so some issues might still arise and since it is literally free because of the same reason, there is no much you can complain about.
Another limitation is that you won’t get all the features on the free deal BUT you get access to build your 3 of your first funnels or carry out your first project.
If you are just starting out that might be all that you need and if you ever come to need the upgrade that will probably mean that your business is going good and you’ll be tablet to afford it at that point.
You can get on it right now and start building your funnels. No credit card, no contract nor hidden agreements.
So, what exactly do you get with GrooveFunnels?
GroovePages Features
GrooveFunnels is an all-in-one funnel builder so you can build a complete website, sell products with upsells and downsells, manage your affiliate program, collect payments, and host videos.
- GroovePages
GroovePages is an intuitive drag-and-drop page and funnel builder you can use to create your funnels and landing pages easily.
- GrooveSell
GrooveSell allows you to sell your products, create one-click upsells, order bumps and integrate with your payment gateways.
- GrooveMail
This GrooveFunnels’ inbuilt email automation. It is simple to use and allows you to follow up with leads and automate your sales process. This feature is available with the upgraded plan.
- GrooveAffiliate
Similar to other platforms, GroveFunnels has its affiliate marketing platform that allows you to recruit an army of affiliates to help drive traffic to your products or services.
- GrooveMember
With GrooveMember you can create and host your membership sites and course in minutes.
- GrooveVideo
GrooveVideo is the inbuilt advanced, marketing-oriented video hosting/player. This feature has tons of cool possibilities but it is also available on the Silver or Gold Plan.
GrooverFunnels has other features still in the works. I believe these will also be included as part of the upgraded plans:
- WebinarGroove: Build your live and evergreen webinars
- GrooveKart: dropshipping and eCommerce platform
- GrooveBlog: For creating SEO friendly blog posts
- GrooveCalendar: Calendar application that syncs with your entire funnel
- GrooveDesk: Inbuilt helpdesk platform
GrooveFunnels Pricing
As mentioned before, GorrveFunnels is running a free lifetime deal.
While it comes with limitations, it is still a good option if you have no budget and are looking for something to get started now.
As of now, the free lifetime deal requires no credit card, no contract nor hidden agreements.
If you wish to upgrade your free plan, you can choose between the Silver membership at $99/month or the Gold Membership at $199/month.
Cons of GrooveFunnels
GrooveFunnels Pros
- Free lifetime deal
- Up to 3 free funnels
- Option to upgrade for full features
GrooveFunnels Cons
- It is still in beta mode
- Relatively new in the game
- Limited features on the free plan
5. Best Funnel Builder for WordPress: Thrive Themes
If you are looking for a sales funnel builder that works along your WordPress site then Thrive Themes might be perfect for you.
While other funnel builders can also be integrated with a WordPress site through their plugins, a solution like Thrive Themes is better if you don’t need all the features of a full sales funnel builder and prefer something cheaper.
If you have ever tried to optimize your WordPress site to increase your conversions, you know it takes a ton of plugins and marketing tools.
However, Thrive Themes is specially designed to tackle this problem. It will help you create landing pages, pop-ups, times, sales funnels, and so much more.
More importantly, once you create a page on Thrive Themes, you own it. Even if you terminate your subscription, your pages can continue to be live since they remain on your self-hosted website (contrary to all other funnel building softwares)
If you are looking for a cheaper alternative to increase your site conversions and don’t need all the features of a funnel builder, ThriveThemes is ideal for you. The same applies if you want the freedom to choose specific third-party platforms to integrate with.
Thrive Themes Features
- Easy to use builder
Thrive Themes main builder is called Thrive Architect and it offers an easy to use a landing page and website builder, where can create pages from scratch without the need for any coding skills.
- Pre-built templates
You can use Thrive Them templates pre-built and pre-designed unlimited templates to build your marketing sales funnel.
In a similar way, you can use their feature called “Thrive Leads” to build conversion-focused opt-in forms using the form templates and pages or create one of your own from scratch with their simple drag and drop tool.
- A/B testing
Thrive Optimize allows you to split test your landing pages, sales funnel, opt-in pages, and squeeze pages to continuously improve your conversions.
- Thrive Themes Quiz Builder
Thrive Themes has a feature known as quiz builder, which can help you come up with quizzes on your WordPress site. This is a great tool to help you convert site visitors into contacts.
- Comprehensive Range of List Building Elements
Thrive Themes is amazing when it comes to email list building on your WP site. It has tons of tools and features that are specifically designed to increase your chances of converting visitors on your website.
Thrive Theme Pricing
- Thrive Theme membership $30/mo on a quarterly basis or $19 on monthly
- Agency Membership $69/mo on a quarterly basis or $49 on monthly
Thrive Themes Pros
- Cheaper than most funnel builders.
- You own the pages even if you stop paying your memberships.
- Awesome list building elements.
- Specially design for WordPress
- No coding needed
Thrive Themes Cons
- Works only on WordPress
- Tons of plugins and integrations needed
- No email automation or affiliate platform
- No 1-click upsell, downsell and order bump feature
- Limited in functionalities (no webinar or membership feature)
6. Best Landing Page Builder: LeadPages
While Leadpages is not a funnel builder, I wanted to include it in this list since some people think they are looking for a funnel building software while all they need is a landing page builder, which is what Leadpages is.
Contrary to a funnel builder, a landing page builder allows you to build, well…landing pages. No upsells, order bumps, sales funnels, or any other of the many features funnel builders have.
But if you don’t need to build a sales funnels and only want to create beautiful, easy to build, conversion-focused landing pages then LeadPages is the ideal tool.
Leadpages is one of the ‘oldest’ landing page builders but continue to be one of the most popular.
It features an easy-to-use, drag-and-drop sales page software with lots of beautiful 100% customizable templates that allow you to design landing pages and generate leads for your business online without any coding required.
It contains lots of modern, high-end looking templates to choose from. Or you can also create yours from scratch by dragging and dropping funnel elements on the page editor.
This online tool is efficient for gathering leads and integrates with most email autoresponders seamlessly to convert your leads into buyers.
Leadpages Features
- Easy drag-and-drop interface
Leadpages drag-and-drop interface is easy to use and you can create your website, landing pages, and forms in minutes.
- Pop-up opt in boxes
Pop-ups increase your subscriber growth. With Leadpages’ ‘exit-intent’ pop-ups, you can get an opt-in form triggered when visitors move their mouse to close a page.
- Free templates
Leadpages offers hundreds of templates to choose from so you can easily create your pages in minutes without any design or coding knowledge.
The templates also include Pop-ups, opt-in forms, and landing page templates.
- Facebook Ads Creator
Leadpages built-in Facebook Ad creator allows you to create a Facebook Ad based on your landing page.
The Ad Builder has been proven to perform 2-5 x better than using the Facebook Ad Manager.
- Automatic Facebook pixel tracking
When you use the Leadpages Ad Builder, your Facebook Pixel is placed automatically so you don’t need to worry about doing it manually.
- SEO-friendly pages
SEO is essential for organic traffic and organic traffic is essential to create passive income. Leadpages have easy-to-edit metadata fields and a wide range of SEO-friendly templates that make SEO easy for anyone.
LeadPages Pricing
LeadPages offers three different plans, after theirs 14-DAY FREE TRIAL.
- The STANDARD plan is priced at $25 per month
- The PRO plan at $48 per month
- The ADVANCED plan at $199 per month
LeadPages Pros
- Cheaper than most funnel builders.
- Facebook Ad creator
- SEO friendly
- Beautiful templates
- Pop-up opt-in forms
LeadPages Cons
- Not a complete sales funnel builder
- No email automation
- No membership site feature
- No webinar features
- No 1-click upsells, order bump
- No affiliate platform
How to Choose the Best Sales Funnel Builder?
There is no one single right answer since the best sales funnel builder will depend on your specific needs. But that being said let;s look at the criteria that makes a funnel builder a great one overall.
1. It is easy to use
A funnel builder must be frinedly, intuitive and easy to use. Otherwise it loses its whole purpose. One of the main reasons to use a sales funnels instead of hiring someone to code it from scratch is that you want to be able to do it on your own in a simple and quick way.
Beside the main drag-and-drog interface, which most software have in common, your funnel builder should make all the other important task easy like creating an upsell, integrating your payment processor, visualizing your funnel statistic, etc.
Take for example the Clickfunnels editor,
It has all the features you want in your funnel building software. The elements are easy to locate, third-party apps are easy to integrate and you can create an A/B test with literally one click.
This is one of the reasons why I recommend LCickfunnels over Kartra especially if you are new to this. While they both offer similar features, Kartra has a bigger learning curve vs. Clickfunnels intuitive interface.
2. Plug-and-Play Templates
If you have no experience in design, color, layouts, etc. then you are going to appreciate funnel builders predesigned templates.
By not having to worry about anything design-related you can get straight to the point (selling your product) and have an amazing looking funnel anyway.
All sales funnel builders come with templates at this point so is just a matter of favoring the ones you like the most and know are going to convert.
ClickFunnels for example, let’s you choose the objective for your funnel, and then you can choose between their many templates. Since Clickfunnel has used these same templates to build a multimillionaire business, you can trust you have a good base.
In a similar way, with Kartra you get to choose between their many Done For You pre-buil funnels and campaigns with predetermined text included and plug-and-play them into your business.
Kartra’s page templates has been built by expert marketers to convert greatly.
3. Email Automation
A lot of people focus on the sales pages and forget about the email part of the funnel. But without an email autoresponder, the whole purpose of the funnel is lost.
The idea os a sales funnel is to build a relationship with your potential customers and guide them from visitors to customer and you will not be able to do that on their first visit. That is why an email integration is essentiall.
You need to be able to monitor and automatically follow-up with your leads depending on the action taken.
4. Membership Site & Video Hosting
Digital products like courses and online memeberships are some of the best ways to make money online.
While there are some course-specific platfroms, a good sales funnel software should also allow you to create a membership area and provide you with hosting for your course materials.
This eliminates the need for another software and monthly fee.
Tools like ClickFunnels, Kartra and GrooveFUnnels are great solutions with membership sites.
If online courses are your focus, I’d recommend favoring Kartra out of those three since it offers the most interactive and marketing-align features.
5. Affiliate Platform
If you are just starting out, creating your own affiliate program might seem like a distant plan but once you have proven your offer, recruiting affiliates is the easiest and safest way to increase your sales and profits.
Other Criteria To Consider:
- Ability to host webinars
- One-click upsells, downsells and order bumps
- Inbuilt shopping cart
- Ease for integrations
- Training courses for users
- Community
- Responsive and helpful customer support
What sales funnel builder software to choose?
As I mentioned at the beggining of this artcile, the purpose of this list was never to include as many software as possible but to offer you with a selction of the best funnel builders out there.
This is why I believe all of these funnel builders to be great options, high-value and ideal for each need.
So which one is the best for YOU?
If you are an entrepreneur, freelance, affiliate marketer, coach, or small business owner wanting to use sales funnels to create an online business and make money…
Clickfunnels is your best option.
Not only it has the easiest to use interface but it includes all the features you want in a funnel builder PLUS amazing extras like a community, high-value trainings, and unlimited leads for your email automation.
If you are in the same position but are a bit more tech-savvy and your main focus is to create an online course, then Kartra is the funnel builder for you.
On the other hand, if you which you could get Clickfunnels but is out of your budget, then I’d recommend GetResponse. You might not have access to all the features of a complete funnel builder but you’ll still be able to build funnels and create email campaigns for a lower price.
Are you looking for a completely free funnel builder? Then go for GrooveFunnels. You will be limited to 3 funnels and no email automation but you can get started and upgrade for more options once you are already making money.
Or if you want a funnel builder that works with WordPress I’d recommend ThriveThemes. It is specifically design for WP and you will own the pages even if you decide to cancel your membership.
Finally, if you have realized, after reading this article than want you really need is a landing page builder then there is no better choice than LeadPages.
Sales Funnel Builder Software Takeaway
With so many tools available and more coming out constantly, it can be overwhelming to choose a funnel builder without second-guessing if you are making the right choice.
After all, you are picking the software that is going to be the base for your business so it is not a decision to make lightly. You don’t want to run into obstacles or having to switch platforms along the way.
That is way in this article I have consider ONLY the options are consider are the best out there and will give you the best value for your money.
If you are still unsure, I’d recommend trying them out, most of them have a free trial available and it’ll be the best way to make an 100% confident choice.
