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20 Best Pay Per Lead Affiliate Programs: Highest Paying PPL Offers

Looking for the best pay per lead affiliate programs to earn some extra cash? Then, you’ve come to the right place!

In this article, we did the heavy lifting to save you the hassle and found real offers that’ll make you real money. Let’s jump right in!

Best Pay Per Lead Affiliate Programs

We’re not here to waste your time. In the list below, all the offers are legit and can make you money if you manage to hold your end of the bargain. Also, we made sure the programs are diverse, so you’re bound to find something that works for you. Enjoy!

1. Liberty Mutual Pay Per Lead Affiliate Program

pay per lead affiliate programs

This is one of the first insurance providers in the USA and all of North America. Liberty Mutual was established in 1912, so you can imagine the insane extent of expertise this company has to offer.

In addition to being rather old, Liberty Mutual also covers millions of clients in 30 countries worldwide. Yes, it’s super legit.

Liberty Mutual provides types many types of insurance coverage including:

  • Personal insurance — they cover automobiles, motorcycles, boats, properties, pets, tuition, identity theft, and life.
  • Business owners — lots of options from surety bonds and commercial automobiles to general liability insurance.

In other words, you can tell your audience that Liberty Mutual offers pretty much any insurance product they can think of.

With an industry as massive as the insurance industry, you’d expect it to rain cash for affiliates. However, Liberty Mutual’s pay per lead affiliate program is on the lower end of affiliate marketing earnings, granting you $10 for each lead — and that’s as high as it gets.

That being said, the real opportunity for making hefty money through this program could be pitching it to the right audience. After all, 10$ per person can add up.

  • Commission rate – a maximum of $10 per lead
  • Cookie duration – 120 days
  • How to sign up – visit site and follow the directions

2. Freshdesk Pay Per Lead Affiliate Program

pay per lead affiliate programs

A key to the success of any organization -whether it’s business or otherwise- is facilitated communication among its members. When there’s an interrupted flow of information across the team, your company will operate with fewer mistakes and more efficiency.

This is where Freshdesk comes in, offering an easy way for companies and customers to communicate smoothly without hiccups. It’s an award-winning customer support software that’s also cloud-based for convenience.

Freshdesk is mainly designed to accommodate the communication needs of small and medium-sized establishments. It’s also compatible with a variety of support channels including phone, email, web, and social media platforms.

So how much can Freshdesk pay you? If you become an affiliate with them, you can make $5 per lead you send their way.

You can also earn a commission between 20% to 25% on payments of the first year. However, keep in mind that Freshdesk gives increases on the number of sales you generate.

  • Commission rate – $5 per lead, as well as a 20% to 25% commission on every 1st-year payment
  • Cookie Duration – 30 days
  • How to sign up – visit site and follow the directions

3. FreshBooks Pay Per Lead Affiliate Program

pay per lead affiliate programs

This next offer is also among the best pay per lead affiliate programs out there that you can join. It’s from FreshBooks, which is a software provider that focuses on supplying small businesses with comprehensive solutions for accounting and invoicing.

At first glance, this may not sound like the most exciting thing to promote to your visitors. But what it lacks in being interested, it makes up for in being essential. Eventually, any owner of a small business will need to invest in such a type of software.

Factoring in the fact that 99.9% of all businesses in the United States are small businesses, you’re looking at a market with a huge potential for profit as several hundreds of thousands of new businesses are created each year.

What’s even more impressive, the company is so confident in its products that they’re willing to give customers a free 30-day trial of the software so they can put it to the test. Now, let’s get to the good part — how much does FreshBooks pay per lead affiliate program pay?

For every visitor that you direct to the site via your unique affiliate link, you’ll earn $110 once they sign up for a paid account. This shouldn’t be too hard to accomplish with the right audience since free trials can effectively get people hooked up to a product long enough to want to buy it.

  • Commission – $110 per sale
  • Cookie duration – 120 days
  • How to sign up – visit site and follow the directions

4. Kasamba Pay Per Lead Affiliate Program

pay per lead affiliate programs

When discussing affiliate marketing programs with potential prospects, most of them would never expect psychic readings to be a department that you can get into. Yet, nothing is impossible and we’re indeed talking about one right now.

Kasamba is a psychic readings platform that provides its visitors with every esoteric service in the book such as:

  • Fortune telling
  • Psychic guidance
  • Spiritual guidance
  • Dream analysis
  • Astrology forecasts
  • Career forecasts
  • Tarot readings

So whatever sort of psychic-related advice your audience may be interested in, Kasamba can give it to them. Visitors can even test the waters of the website free of charge for 3 minutes with a psychic of their choice.

What’s in it for you? Well, to put it simply, a lot. You’re looking at a commission of as much as $150 per lead.

This number makes Kasamba’s affiliate program one of the best pay per lead programs you can join.

  • Commission rate – $150 per lead
  • Cookie duration – 60 days
  • How to sign up – visit site and follow the directions

5. Paychex Pay Per Lead Affiliate Program

pay per lead affiliate programs

Established in 1971, Paychex dedicated its platform to providing payroll facilities in an outsourced format to cater to small and starting businesses that couldn’t afford to have a designated payroll person or team on board.

Since then, the company has expanded to offer a wide range of HR solutions for any size business up to an enterprise level. Their services also cover benefits for employees and insurance for businesses.

There’s certainly a high demand for the services of a platform like Paychex, especially when the number of new businesses started each year in the United States is closing in on 1,000,000. The market couldn’t be bigger and you shouldn’t have trouble promoting this platform to your audience.

Your motivation here is a nice commission of $75 for each new customer you bring in via your referral link. You can choose to get paid either by requesting a payroll quote from the company free of charge or by calling one of their sales associates for only a couple of minutes.

  • Commission rate – $75 per lead
  • Cookie Duration – 90 days
  • How to sign up – visit site and follow the directions

6. Zenefits Pay Per Lead Affiliate Program

pay per lead affiliate programs

Within businesses that involve a fair number of employees, things can get pretty hectic and maybe even problematic in the HR department. For those who wish to minimize internal affairs errors and maintain a smooth operation in the office, we give you Zenefits.

Zenefits offers your clients a modern HR experience with its automated management platform. It provides small and medium-sized companies with the necessary software and mobile solutions for a wide array of services such as streamlined onboarding, performance reviews, PTO (paid time off), selecting insurance and additional benefits, as well as payroll management.

By spending less time and resources on HR, you’ll be free to take up more important tasks. You’ll also increase productivity in your business and boost employee experience.

So how much does Zenefits affiliate program pay? Well, for each new prospect you can earn a minimum of 10$ up to 25$. You also have the chance to make more money with better lead volume and quality.

  • Commission rate – $25 per lead
  • Cookie duration – 30 days
  • How to sign up – visit site and follow the directions

7. BBVA Bank Pay Per Lead Affiliate Program

pay per lead affiliate programs

In the financial department of pay per lead affiliate programs, we’re looking at a great offer from BBVA Bank. If the name doesn’t sound familiar, we understand; not everyone keeps track of bank names outside their country.

Established in 1857, BBVA is one of the biggest Spanish banks. In 2020, Euromoney named this bank the best investment bank in Spain.

Aside from its impressive corporate history and achievements, this bank is known to provide a long list of financial products covering just about every financial requirement your visitors would need, from credit cards to mortgages, all of which you can promote.

However, according to the company’s affiliate agreement, you’re eligible for a commission for the following items only:

  • Money market account
  • Free checking account
  • Online checking account

Be sure that these types of services are what your visitors need. Otherwise, you won’t benefit from the program.

This goes to show you the importance of reading the fine print whenever you’re signing up for any kind of deal.

Speaking of which, keep in mind that the cookie duration in this program is session-based. This means it ends when the session expires or the web browser is closed.

Despite all of those limitations, you earn a fixed commission rate of $85 per new customer with the BBVA Bank affiliate program. Do make sure you direct pre-qualified traffic to their website to guarantee your profit.

  • Commission rate – $85 per lead
  • Cookie duration – ends when the session expires or the web browser is closed
  • How to sign up – visit site and follow the directions

8. Blueberry Pediatrics Pay Per Lead Affiliate Program

pay per lead affiliate programs

The most important thing in the life of any parent is their children’s health. The Blueberry Pediatrics app caters to this exact aspect by providing unlimited yet affordable pediatric care.

Available 24/7, this service delivers trusted medical diagnoses once gathered data are sent to an expert pediatrician. This way, concerned parents get all the perks of visiting a doctor but without the hassle of waiting, queues, or tantrums that little ones often throw when you have to drive them to a local clinic or hospital.

Blueberry Pediatrics can also save you the steep costs of an ER visit. Additionally, this platform can issue school notes remotely as well as medication prescriptions.

With this app, Pediatricians are available at any time for a consultation via phone, text, or video. At $144 per year or $18 per month, this budget-friendly service has no limit for the number of kids or the number of times you use it.

So, how much can you earn from Blueberry Pediatrics as a pay per lead affiliate? Well, you can earn $15 for every new prospect you send their way. For the right audience, this can be quite profitable since it’s essentially a no-brainer deal for most parents.

  • Commission rate – $15 per lead
  • Cookie duration – 30 day
  • How to sign up – visit site and follow the directions

9. Born To Sell Pay Per Lead Affiliate Program

pay per lead affiliate programs

Back to the financial side of the spectrum, Born To Sell is one of the absolute best screeners for covered call investment with integrated software for easy portfolio management.

The covered call is a conservative, income-based investment strategy. It can consistently generate periodic monthly income with very simple execution.

If your visitors are interested in investing their money, you should have no issues promoting this service as facts indicate that people with stocks kept until expiration end up making no money out of these options.

Professional traders earn good cash from selling options to others. Born To Sell is here to make this accessible to average investors.

For additional income, stock owners can sell or trade covered calls against set shares. This strategy is proven to be superior to the common buy-and-hold method.

As an affiliate, you can earn commissions for new leads as well as commissions for sales. How much? Well, it’s $5 for each customer who signs up for Born To Sell’s free trial and an extra $40 for each lead that becomes a paid subscriber.

To help you reach as many prospects as possible, this service program lets you share a generated hyperlink on your social media (such as LinkedIn and Google+).

  • Commission rate – $5 per lead
  • Cookie duration – 90 days
  • How to sign up – visit the site and follow the directions

10. LinkedIn Learning Pay Per Lead Affiliate Program

pay per lead affiliate programs

One of the fastest-growing niches online is education and e-learning. According to a recent estimate, the e-learning market in North America is projected to reach a value of $135 billion by 2026. So what time is better than now to get in on the action?

One of the best pay per lead affiliate programs you can join is LinkedIn Learning. This service provides high-quality courses delivered to you via industry experts to help you develop the necessary skill to excel in the most in-demand departments of technology, business, and creative jobs.

How does the LinkedIn Learning affiliate program compare? The company will pay you $5 for every new lead (up to $40) and 35% per each sale of individual courses.

  • Commission rate – up to $40 per month and 35% per course
  • Cookie duration – 30 days
  • How to sign up – visit the site and follow the directions

11. 1Password Pay Per Lead Affiliate Program

pay per lead affiliate programs

Identity Thief may be a hilarious movie, but identity theft and fraud are no joke. Although they seem like things that wouldn’t happen to average people in real life, these crimes are surprisingly common in the US.

In 2020, according to the Federal Trade Commission (FTC), there were 4.8 million reports of identity theft and fraud cases. This is 45% more than the 3.3 million in the year before, with 113% more identity theft reports compared to 2019.

Luckily, security and password protection services such as 1Password can save you from falling victim to such threats.

In addition to automatically storing, filling, and securing your personal data, passwords, and credit cards, this platform also blocks phishing attempts, alerts you to potential security breaches, removes vulnerable data from your clipboard, and hides your information from keyloggers.

1Password takes things to the next level — a corporate level. It locks away secrets in your company’s infrastructure (such as application keys, API tokens, and private certificates) and supplies them only at the exact time and place when they’re needed.

So how much will you make for each new lead you can generate? The answer is $2 per completed signup, which is free of charge. If you promote it well enough, you can also earn a 25% commission of the first month’s or year’s payment.

  • Commission rate – $2 per lead
  • Cookie duration – 30 days
  • How to sign up – visit the site and follow the directions

12. National Debt Relief Pay Per Lead Affiliate Program

pay per lead affiliate programs

With recessions cycling to occur every 5 to 10 years on average, financing can be a nightmare for millions of people who are forced into acquiring debts that are poorly managed due to their lack of money skills.

As such, there’s pretty much a constant general need for debt consolidation, and this is where National Debt Relief comes in.

This service is one of the lowest-cost solutions to get rid of credit card debt, offering struggling consumers a way out instead of filing for bankruptcy. The company will negotiate with creditors on your behalf, aiming to bring down your total debt amount while allowing you to settle unsecured debts (such as credit cards and personal loans) with a lump-sum payment.

However, National Debt Relief can’t help you with debts from lawsuits, IRS debts, or mortgages.

So how much can you make as their affiliate? This pay per lead program is actually one of the highest-earning out there, where you get $27.50 for every qualified customer.

A qualified lead should have a minimum of $10,000 in unsecured debts and is just required to fill in a 6-field form that won’t take more than a minute to complete. Also, the company accepts leads from any state other than CT, ME, KS, WV, NH, SC, OR, and VT.

  • Commission rate – $27.50 per qualified lead
  • Cookie duration – 60 days
  • How to sign up – visit site and follow dithe rections

13. 1st Class Medical Pay Per Lead Affiliate Program

Here’s another niche you probably didn’t know existed: portable oxygen concentrators. 1st Class Medical is a service that supplies these devices.

If you’re wondering who needs to use oxygen concentrators, the following list can help you get a better idea of the target audience:

  • Individuals with COPD
  • People suffering from cystic fibrosis
  • People suffering from sleep apnea
  • Individuals suffering from pneumonia
  • People suffering from severe asthma
  • A range of other respiratory diseases

1st Class Medical has been in the business of providing portable oxygen concentrators for almost more than 40 years. This company actually managed to solve the two biggest issues that surrounded oxygen concentrators, which are either being too heavy or draining the batteries too quickly.

As such, if you take a look at any of the oxygen concentrators they sell, you’ll find that their products aren’t only lightweight, but also equipped with batteries that are meant to run the device for a whole day.

What’s more, 1st Class Medical offers its customers life-long technical support free of charge. It also features a buy-back option that helps you save money whenever you’re looking to upgrade to a newer model.

We’re aware that this is one of the most niche-specific products, but then again, the demand is super-defined. You won’t really need to promote these products because anyone who uses them is already interested.

So how much money does this pay-per-lead affiliate program offer? Well, you stand to earn $20 for every new customer you refer to the service.

  • Commission rate – $20 per lead
  • Cookie duration – 30 days
  • How to sign up – visit the site and follow the directions

14. Skillshare Pay Per Lead Affiliate Program

pay per lead affiliate programs

Skillshare is an online platform that supports e-learning with courses (free and paid) in just about every department you can think of including:

  • Design
  • Marketing
  • Business
  • Art
  • Technology

For every new customer that joins their community via your referral link, the Skillshare affiliate program will pay you $7.

  • Commission rate – $7 per lead
  • Cookie duration – 30 days
  • How to sign up – visit the site and follow the directions

15. 888 Casino Pay Per Lead Affiliate Program

pay per lead affiliate programs

If you thought we’d put together a list of the best pay per lead affiliate programs without including one from a casino website, then you’re greatly mistaken. The roundup just wouldn’t feel complete without it!

Today, our pick in the gambling department is the 888 Casino. We wouldn’t be surprised if the name sounds familiar to you, after all, these folks are one of the most well-known brands in the gambling world of online gaming

The main reason for their popularity is that they offer an extensive range of casino games and gambling-related entertainment. So whatever you go in hoping to find, 888 Casino has your back.

The website offers players slots as well as casino games including poker, blackjack, roulette, and Baccarat. They can go up against real players in live sessions or, instead, choose to play vs the computer.

It’s a no-brainer that casinos generate gigantic revenues for those running the platform. As such, the website will happily pay its affiliates £100 (since the operation is UK-based) for each new player you send their way.

Keep in mind that 888 Casino only considers a lead valid after they’ve been approved and deposited some cash for the first time. These conditions are pretty standard for casino-related pay per lead affiliate programs.

  • Commission rate – £100 per lead
  • Cookie duration – Permanent
  • How to sign up – visit the site and follow the directions

16. Grammarly Pay Per Lead Affiliate Program

pay per lead affiliate programs

Grammarly is a tool designed by writers and linguists to provide real-time checking of the spelling, punctuation, grammar, and even phrasing of texts. It’ll help you correct mistakes and also suggest ways to improve your delivery.

It’s a high-converting pay per lead affiliate program that you can easily promote to students, scholars, writers, and just about any other person who’d like to improve their writing and composing skills.

As far as the money you can earn from Grammarly, you’re in for $0.20 per lead you send their way.

  • Commission rate – $0.20 per lead
  • Cookie duration – 90 days
  • How to sign up – visit the site and follow the directions

17. CreativeLive Pay Per Lead Affiliate Program

pay per lead affiliate programs

Offering more than 1500 courses developed and taught by 700+ experts in their respective fields, CreativeLive is a platform that operates via creators for creators.

This platform presents a wide variety of courses in a bunch of different categories such as Music & Audio, Photo & Video, Craft & Maker, Art & Design, and Money & Life.

With such diversity, it’s easy to see how much marketing and profit potential we’re talking about. As an affiliate of CreativeLive, you can earn $1 through their pay per lead program for every prospect that signs up for their free trial.

Additionally, you have a chance to earn a 20% commission on purchases by new customers purchases and a 10% commission on purchases by returning customers.

  • Commission rate – $1 per lead
  • Cookie duration – 30 days
  • How to sign up – visit the site and follow the directions

18. Sun Power Pay Per Lead Affiliate Program

pay per lead affiliate programs

Solar power has always been a thing long before now. But back then, the technologies of solar setups weren’t advanced enough to support a reliable and practical operation. Not to mention, they were very costly.

Luckily, time was kind to humans’ achievements in the solar power department. Solar panels nowadays have become a lot more efficient with much lower prices.

With Sun Power, your visitors can finally make use of solar power as the company offers products that suit the energy requirements of just about everything imaginable such as:

  • Home generators
  • Residential battery backups
  • Solar panels for automobiles
  • Solar panels for boats
  • Portable solar-powered options for hikers and campers

Additionally, the company produces something called a “solar roof”. This is an option that allows you to replace your roof tiles with solar panels to generate clean energy and cut back on utility bills. The solar panels will blend in with the roof, so you don’t need to worry about them looking weird or out of place.

Whatever system you end up choosing, you’ll get a 25-year warranty with the purchase. This is a great selling point because it gives your audience total peace of mind to buy from the company.

So what can Solar Power pay per lead affiliate program do for you? For every new lead you bring in, you stand to earn a nice $75.

You’re looking at great potential for profit with this affiliate offer thanks to rising interest in alternative energy sources.

  • Commission rate – $75 per lead
  • Cookie duration – 45 days
  • How to sign up – visit the site and follow the directions

19. Pluralsight Pay Per Lead Affiliate Program

pay per lead affiliate programs

This is another option for affiliate marketers interested in the e-learning and education niche. Pluralsight is a vastly resourceful online platform where your visitors can find a lot of courses designed by industry experts in IT, creative, and developer departments.

With more than 6,000 courses to choose from, both individuals and businesses can benefit from this site. The Pluralsight affiliate program pays $5 per new customer.

  • Commission rate – $5 per lead
  • Cookie duration – 45 days
  • How to sign up – visit the site and follow the directions

20. American Express Canada Pay Per Lead Affiliate Program

pay per lead affiliate programs

If a good chunk of your audience is Canadian or lives in Canada, then you should consider signing up for the American Express Canada affiliate program.

Along with Mastercard and Visa, American Express (also known as Amex) is one of the giants in the credit card industry worldwide. If you’re from the US, you probably know this already, but if you’re from any other country, the introduction was due.

Now, if you think that the 2008 financial meltdown has gotten people to stop using credit cards, you couldn’t be more wrong. As such, promoting them to your visitors is a winning market, even more so with a company like Amex that offers plenty of perks and 18 different types of cards so your audience can choose whatever best matches their lifestyle.

A lot of people are interested in the facilitation that accompanies owning a credit card. Anyone familiar with this market knows how much money it can make you.

Via this program, your commission can be as high as CA$ 200 for each application upon approval. This is one of the best-paying lead-based affiliate programs on our list.

  • Commission rate – a maximum of $200 per lead
  • Cookie duration – 7 days
  • How to sign up – visit the site and follow directions

How To Choose the Best Pay Per Lead Affiliate Programs

Choosing the best pay per lead affiliate programs to promote on your website will need you to do a bit of research on your part. However, there are two key qualities you should look for in any offer to make sure you get a winning deal:

  • Interesting products — if you want your visitor to click and buy whatever product you’re promoting, it has to be interesting to them. Ideally, you want to promote products that belong to your niche.
  • Commission — the program has to offer you fair pay in line with how much profit you end up generating for the company and the effort that goes into promoting their products.

How to Promote Pay Per Lead Affiliate Programs

Here are some ways to help you promote your pay per lead affiliate programs:

  • Social media — platforms such as Facebook, Twitter, and Instagram put your content out there for billions of people to view. Incorporating pay per lead affiliate offers in your content and then sharing it on social channels where relevant and trending conversations are taking place helps you make use of the generated following.
  • SEO — applying search engine optimization to your content increases the chances of your web page being easily found by interested audiences.
  • Blogging — creating a relevant blog is a highly effective method for promoting pay per lead affiliate programs because it establishes you as an expert in your respective field, which makes the offers that you mention more trustworthy. For example, The Inside Line is a blog that promotes GoPro affiliate offers by sharing the latest news of the GoPro world.
  • Youtube — another way to promote pay per lead programs is by making videos and posting them on Youtube, where you review products and answer questions regarding offers you’re promoting. You can learn from Gear Patrol, which is an affiliate marketer that posts videos on its YouTube channel to closely review products from its affiliates.

Pay Per Lead Affiliate Programs FAQ

What does PPL – (pay per lead) mean in affiliate marketing?

Pay per lead (PPL) is a type of affiliate program where the merchant pays the affiliate a commission per every lead they receive. This can be an email, phone number, a sign-up for a free trial, an app download, etc.

This differentiates from traditional affiliate programs where affiliates only get paid when a sale is made through their links.

Is PPL (pay per lead) the same as CPA affiliate marketing?

These terms are often used interchangeably but CPA stands for “Cost per Action” which can be any action the merchant defines as a conversion, including both opt-ins and sign-ups, and purchases.

Pay Per Lead Affiliate Programs – Wrap Up

The beauty of Pay Per Lead affiliate programs is that they don’t just depend on generating sales, but also on customers simply signing up for a free account or subscribing to a free trial. We did our part and shared with you 20 of the best Pay Per Lead affiliate programs on the web. The rest is in your hands!

To learn more about making money with Affiliate Marketing, download my free step-by-step guide here

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